We Believe
Large-scale 3D interactive light installation
Connecting Aarhus City Hall Tower in Denmark and the Embassy of Denmark in London via a game control room placed on a rooftop.
Created by
Artwork by Tine Bech Studio
Curator and producer Annette Damgaard (Denmark)
Software by Tarim (United Kingdom)
Engineering by Martin King (United Kingdom)
Photos and Video by Jakob Lerche (Denmark)
Funded and Supported by:
The European Capital of Culture Aarhus 2017
The Municipality of Aarhus
Embassy of Denmark in the United Kingdom
Light manufacture SGM Lights A/S
Light supplier: Vigsø A/S
Presented at
We Believe was a breathtakingly beautiful experience and a profound artistic exploration of our attitudes to the city’s public spaces.Jacob Bundsgaard, Mayor of Aarhus Municipality
From the control room, members of the public were able to illuminate the architecture of two iconic Arne Jacobsen buildings, transforming them into a playable, interactive communication system.
Both buildings are power structures and the aesthetics of the control room, as well as access to it, was essential to the project.
The conceptual creation of the control room exemplified the project’s theme of democracy and creative participation, and the audience’s participation was, therefore, at the heart of the project.
Thanks to the people of Aarhus and Tine Bech for their ‘online illumination control’ of our beautiful Embassy building. You showed amazing creativity and caught the attention of the Londoners."
We placed the control room on a rooftop where members of the public were able to physically see Aarhus City tower – thereby becoming the ‘master of the city’, experiencing controlling and connecting two building in two countries.
Audiences could see the Embassy in London via a live webcam, while they controlled individual light sections– turning dials, using joysticks, pressing buttons – playing live on a city-scale rather than on screen.
We Believe was a breathtakingly beautiful experience and a profound artistic exploration of our attitudes to the city’s public spaces."
The We Believe project was one of the most popular projects during the European Capital of Culture, Aarhus 2017 – it was seen from afar by over 150,000 people (Aarhus) and lots of people talked about it. The visitors were amazed and proud when they realised they could control the colour & design on Aarhus City Hall Tower in Denmark and The Embassy of Denmark in London – two iconic Arne Jacobsen buildings.
